The Heuer Watch Company was founded in 1860 by Edouard Heuer. Within a few years, the company established a reputation for quality and precision. The TAG (Techniques d’Avant Garde) Group soon acquired the brand and created the TAG Heuer brand we know today. Over the years, they have perfected their timekeeping mechanism. They were also official timekeepers of three of the Olympic Games. If you plan to buy one, here are a few things to know about TAG Heuer watches

1.TAG Heuer Watches Are Good for Everyday Wear

Unlike luxury watches, everyday timepieces have a slightly different built and design. They can be worn to a business meeting and look equally sophisticated for a special occasion. They tell time accurately but sit comfortably on the wrist.

An everyday watch is made using quality materials that can take the wear and tear of frequent use yet look elegant and subtle. TAG Heuer perfectly fits into the definition of an everyday watch. It can be worn on all occasions, keep precise time, looks and feels elegant, and is easy to maintain. Most importantly, it is not too expensive nor too cheap.

2. Are TAG Heuer Watches Considered Collectible

There are a few high-end limited editions, such as the TAG Heuer Carrera Space X and the Carrera Nismo. The Monaco range, especially the Steve McQueen edition, is still considered a classic among watch lovers.

Compared to other Swiss watches like Omega, Breitling, and Tissot, TAG Heuer watches aren’t considered luxury watches. Instead, they are considered an entry-level watch brand. However, this has changed because the new management team has relaunched some of their iconic timepieces. The company also uses the Heuer 01 and Heuer 02 movements for most of their watches. The company also launched their Tourbillion version of the Heuer 02T movement.

They also paid particular attention to the detailing and finishing, using superior quality materials.

3. Does It Have Resale Value?

Watches are like cars. They are expensive but lose value the minute they leave the showroom. Unless you own a vintage or special edition collection or the brand is exclusive, most luxury watches do not appreciate.

This is the same for TAG Heuer watches. If they’re well maintained, you could sell the watch for a reasonable price. But you will not likely get more than the actual retail price. However, TAG Heuer watches are in demand in the second-hand market, especially the older models with the retro style.

But don’t take our word for it! Make sure you read TAG Heuer watches reviews on our website before you buy one.